Meet Anna Catherine Osteen of Hidden River Farm & Oils Rooted in nature. Powered by purpose.

Last Updated 8/25/2025Posted in Business Spotlight


(256) 975-4937
282 Rambo Rd, Fayetteville, TN 37334

Anna Catherine Osteen is the founder of Hidden River Farm & Oils, a local wellness brand that has been serving the Fayetteville community since 2022. With a background in farming and gardening, Anna Catherine brings her love of nature into every product she creates — blending natural ingredients with care and intention.


A Wellness Journey from the Ground Up


Anna Catherine’s most popular product, the Glow Serum, is a reflection of her mission: to help people feel nourished, radiant, and confident using clean, earth-inspired skincare. Customers love the way her products feel, smell, and most importantly, the way they work.


Every item is handcrafted with a focus on quality and simplicity — a true reflection of her belief that taking care of yourself should be both natural and empowering.


Passion for People and Plants


Whether she’s creating custom blends or tending her garden, Anna Catherine is always guided by the desire to help others. Her passion for wellness is rooted in her daily life, and her products are a direct extension of that lifestyle.


She also understands that self-care is more than skincare — it’s about confidence, consistency, and connection.


Connected to Community


Anna Catherine joined Fayetteville Main Street because she believes in supporting the local businesses and neighbors that make the downtown district thrive. Her goal is not only to grow her business, but to grow deeper roots in a place that already feels like home.




Hidden River Farm & Oils products are available locally at Buckley Farms, where you can experience the difference for yourself.


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